Help Center: Catalog

The Catalog tab is your full product lineup: your owned products under Products, and competitor products under Watchlist. Once a product URL is added, Native AI pulls future and historical customer reviews, updated daily. Most retailers have no access limits; the notable exception is Amazon, which only allows access to the most recent 100 reviews per product. Jump to section:

Catalog

Adding New Products

The + New Product button offers three options:

  1. Product (Individual) - add one product with one or more URLs
  2. Product (Bulk) - add many products at once using the CSV template
  3. Product Group - create a group to organize products

New Product menu

Products can contain multiple URLs, so you can combine reviews for the same product across several retailers. (To view reviews from just one retailer, use filters.) You can also upload a product image (PNG, at least 200×200) to make the catalog easier to scan.

New Product (Individual)

You do not need to toggle on "Track Product" for Native AI to start collecting reviews: that toggle only controls notification settings. After a product is added, it may take several days to collect all historical reviews, especially for products with a long history and a large volume of feedback. Note: Amazon only allows access to the most recent 100 reviews per product URL.

Product Groups

Product Groups combine products for easier analysis: the same effect as selecting multiple products with filters, saved for reuse. Grouped products appear together in the catalog view. The main reasons to use them:

  1. combining multiple products in a product line (e.g. 'face cream' products vs. 'body lotion' products)
  2. within the Watchlist tab, grouping competitor products by brand

Product Groups make filtering easier but don't change any platform functionality.

Watchlist

The Watchlist tab is where you add competitor products. Keeping these separate from your owned products means Your Brand Overview only reflects your own products, while Quality IQ can show competitive insights and benchmarks side by side.

Watchlist

One more difference: in Brand Insights' Extracted Keywords Highlights, only your own products' keywords can be saved to the Tracked tab. Keywords from Watchlist Product Groups appear in their own tabs instead, one per group.